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Innovative Companies Founded by Skateboarders

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Skateboarding has always been a popular pastime enjoyed by millions around the world. It’s not only a sport, but it also encompasses a unique culture, fashion, and lifestyle. Skateboarders are often known for being creative, adventurous, and daring. It’s no wonder that many skateboarders have channeled that passion and creativity towards starting their businesses. In this article, we’ll highlight some of the most innovative companies founded by skateboarders who took their love of skating to the next level.


Vans is a household name in the skateboarding community for its iconic shoes, apparel, and accessories. Founded in 1966 by Paul Van Doren and three partners, Vans began as a small shop in Anaheim, California. It quickly grew in popularity among skateboarders, thanks to its durable and grippy soles. Today, Vans has become a global brand, sponsoring several professional skaters, and hosting internationally recognized skateboarding events such as the Vans Park Series and the Vans Triple Crown Series.

Girl Skateboards

Founded in 1993 by pro skateboarders Rick Howard, Spike Jonze, and Megan Baltimore, Girl Skateboards focused on designing and producing quality skateboard decks. Its unique graphics featuring characters such as Eric Koston’s “Guy Mariano” and Mike Carroll’s “Rick Howard” quickly gained popularity among skaters worldwide. In recent years, Girl Skateboards has expanded its product line to include apparel and accessories, further cementing its place among the top skateboard companies in the industry.

Primitive Skateboarding

Founded in 2014 by professional skateboarder Paul Rodriguez, Primitive Skateboarding is all about creating high-quality, innovative skateboarding products. The brand has a unique approach to design, using different textures, materials, and graphics to create visually stunning skateboarding products. Primitive quickly gained a reputation in the skateboarding community for its unique blend of elegance and functionality. The company’s team of professional skateboarders includes names such as Shane O’Neill, Bastien Salabanzi, Nick Tucker, and Robert Neal, among others.

Enjoi Skateboarding

Enjoi Skateboarding was founded in 2000 by professional skateboarder Marc Johnson and Rodney Mullen, a legendary skateboarder, and inventor of many modern skateboard tricks. The company focuses on producing high-quality skateboarding decks, apparel, and accessories with a touch of humor. Enjoi Skateboarding’s graphics often feature quirky caricatures of animals, people, and other random objects, setting it apart from other skateboard companies. Its team of professional skateboarders includes names such as Louie Barletta, Nestor Judkins, and Cairo Foster, among many others.

Element Skateboards

Element Skateboards was founded in 1992 by Johnny Schillereff, who wanted to create a company that focused on environmental sustainability and responsible manufacturing practices. The brand quickly gained popularity among skateboarders, thanks to its innovative graphics and high-quality decks. In recent years, Element Skateboards has expanded its product line to include apparel, footwear, and accessories, with the same ethos of sustainability and social responsibility. Want to expand your knowledge on the topic? Access this carefully selected external resource and discover additional information.


Skateboarding has always been a sport centered around passion, creativity, and innovation. These companies founded by skateboarders embody those values, creating high-quality and innovative products that have influenced the skateboarding industry over the years. Whether it’s Vans’ iconic shoes or Enjoi’s quirky graphics, these companies have left an indelible mark on the skateboarding community and will continue to inspire future generations of skateboarders.

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